About

Caroline Kavanagh is the founder of InsideOut and a high performing athlete since her early teens. Her first sport of choice was field hockey.
After a long career of working in the fast-paced world of graphic design her love of sport came back around in the form of triathlon training and racing.
The competitive drive took hold once again and metabolic efficiency training came into play. Realizing she needed to drop five pounds to run faster on the track, Caroline read Bob Seebohar's book on metabolic efficiency training. Applying the principles on herself...
the extra pounds simply dropped off!
Inspired by the results, coupled with the desire to help others do the same, a new career path unfolded in sport nutrition.
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MASTERMIND IN SPORTS NUTRITION
Mentored by Asker Jeukendrup, Leading Worldwide Sports Nutritionist and Physiologist
International Certification in Sports Nutrition
Evidence based practice
March 2 - April 16 2021
METABOLIC EFFICIENCY TRAINING SPECIALIST (METS II)
eNRG Performance Institute Metabolic Efficiency Training Specialist Level II,
Mentored by Bob Seebohar, MS, RD, CSSD, CSCS.
FITNESS NUTRITION (ISSA)
Certified Specialist in Fitness Nutrition with International Sports Science Association, ISSA
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ATHLETIC ACHIEVEMENTS
WESTFORD ACADEMY ATHLETIC HALL OF FAME
Inducted 2020
Class of 1980 - Field Hockey, Basketball and Tennis
Talented dynamo excelled in field hockey, basketball and tennis, captaining the field hockey and basketball squads. Earned ten varsity letters in four years at Westford Academy. Identified as the Lowell Sun Field Hockey Player of the Year her senior season. A three-year varsity tennis participant, named to Lowell Sun All-Star team junior and senior seasons. Her tennis doubles team qualified for the Central MA tournament her final two tennis campaigns. Caroline was invited to U.S. Olympic Trials in Colorado Springs to try-out for the Olympic Team in field hockey. She earned a full scholarship to Div 1 UMass-Amherst to play intercollegiate field hockey.
TRIATHLON
Elite Level - Age Group
Currently competes in triathlons worldwide and on Team USA for Age Group World Championships, International and Sprint distances
USA OLYMPIC TRAINING CENTER, COLORADO SPRINGS, CO
Field Hockey
Olympic Contender
USA Olympic Trials - Competed as a contender for the Olympic Field Hockey Team at the Olympic Training Center, Colorado Springs, Colorado, Summer 1980
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EDUCATION
PRATT INSTITUTE, BROOKLYN, NY
Master of Science, Communications Design, high honors
William E. Longyear Scholarship for academic Excellence. February 1990
PENTAGRAM, LONDON ENGLAND/KENT STATE UNIVERSITY
Participant in Graphic Design in England Program. Summer 1987
UNIVERSITY OF MASSACHUSETTS, AMHERST MA
Bachelor of Fine Arts, Painting, high honors
Chancellors Talent Award, four year tuition scholarship for excellence in art and athletics. First in the history of UMass to receive a double Chancellors four-year tuition scholarship award.
Varsity Field Hockey Team, Division I
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WORK EXPERIENCE
LIFE TIME ATHLETICS
Metabolic Specialist
Metabolic testing and interpretation of test data using the NewLeaf metabolic cart. Nutrition-focused consultations based on individuals assessment results. Behavior modification techniques, as well as nutrition periodization as it relates to metabolic efficiency.
RED CANOE
Principal and CoFounder of Design Studio
August 1997 – January 2007
Escaping the urban setting of NYC after eleven years of working and living there, Caroline co-founded Red Canoe. Established as a "quirky outpost" in the middle of 350 acres of Tennessee wilderness. Red Canoe established itself with dual reverence for the big concept as well as the minutiae. Clean logic being the goal of each and every project from the literary, to multifaceted branding programs for a diverse range of clients. Barnes & Noble and Chronicle Books to name a few.
To view a few Red Canoe design pieces follow the link below to the AIGA Design Archives. Then type in Red Canoe or Caroline Kavanagh in the "Search" field.
Included in this resource are more than 20,000 selections from AIGA's annual juried design competitions dating from 1924 through the present. In addition, it features special collections of major American design firms and practitioners whose design accomplishments might otherwise not be preserved online or made available to the public.
The collection is expected to grow by approximately 300 selections a year. A number of the physical artifacts in the collections are available for research and study at the AIGA Archives at the Denver Art Museum in Colorado and the Rare Book and Manuscript Library at Columbia University's Butler Library in New York. Red Canoe's book and template design titled, City Secrets Rome is also housed in the Rare Book and Manuscript Library at Columbia.